“In conclusion, this research illuminates how content characteristics shape whether it becomes viral. When attempting to generate word of mouth, marketers often try targeting “influentials,” or opinion leaders (i.e., some small set of special people who, whether through having more social ties or being more persuasive, theoretically have more influence than others). Although this approach is pervasive,recent research has cast doubt on its value (Bakshy et al. 2011; Watts 2007) and suggests that it is far from cost effective. Rather than targeting “special” people, the current research suggests that it may be more beneficial to focus on crafting contagious content. By considering how psychological processes shape social transmission, it is possible to gain deeper insight into collective outcomes, such as what becomes viral.”
Honestly, I enjoyed seeing more of WARSAW than KRAKOW. the 2nd biggest city in POLAND is not as spectacular or wider as the capital. Loved a lot the architecture + the prices in the old and new town (Stare MIASTO and Nove MIASTO). Good food in the center and you have a lot of things to see around there. Although it was pretty much reconstructed after the 2nd World War, the city still has a good shape with skyscrapers and old comunist architecture! :)
Mentioning brands, articles, and related influencers within a piece is always a great opportunity to distribute content. When I publish a post, I aim to have between 10 and 20 links in the piece, from pull quotes to mentions. When I post, boom, I have 10 to 20 people to email to let them know I featured them. I’ll ask them to share the piece with their followers on Facebook, Twitter, or LinkedIn.
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Thanks Brian for your article. I am in the healthy living niche. I want to team up with bloggers in my own niche where we can share material it makes sense to me. But I have my own unique message and that is what I have been devoted to! Dah! I see now that my focus should be on what is popular among my peers and add to this. I think I’m finally getting the picture! I am specifically into FOOD MEDICINE perhaps I should start writting about the dangers of a Gluten free diet! Not for everyone!
How can I increase my website session
This was very interesting. I run a website that promotes sports entertainment amongst teenagers who are graphic designers or video editors. The foundation is in place (Over 60 contributors) so my only focus is how to blog consistently about what goes on in the sports world with appeal to teenagers. I am confident i took a huge step today after learning these 4 steps!
Anyone who's heading out on the road needs some serious skills that they can use to work remotely. Without online skills and no passive income, you'd be left merely to working in the local economy, which isn't the worst thing, but it also won't afford you with the right amount of income to continue traveling and enjoying the digital nomad lifestyle.
This area is like a win-win-win. First, putting together enough information to make an in-depth, valuable, and interesting book will mean that you’re streamlining a LOT of useful information. Then, you can distribute it by promoting it to your followers, giving it as an incentive to people who sign up on your website, or by selling it. All of these options are ways to drive engaged traffic, and if you choose to employ one of the best CRMs for small business and get serious about selling your eBook, you even get some passive income!
Hi Brian! Very good and exactly what I was looking for. I have a problem though, we are creating the first video editing software that edits video WHILE FILMING. We are video geeks with a lot of experience, however we are trying to appeal to GoPro users and video tutorial makers but we have little knowledge in that field. Any suggestions on how we write about that if we have no idea about the space?
You might think that the best route to becoming a digital nomad is by taking the entrepreneurial road and starting your own online business. This will undoubtedly give you the most freedom but it’s very difficult to succeed – especially if you have don’t have a lot of experience. And in fact most digital nomads don’t start out like this, instead they get started with remote work or freelancing. This means they are getting paid to gain more experience and skills. Plus it’s usually quite quick and easy.
If you're wondering what a sales funnel is, simply imagine a real-world funnel. At the top of that funnel, some substance is poured in, which filters down towards one finite destination. In sales, something similar occurs. At the top, lots of visitors arrive who may enter your funnel. However, unlike the real-world funnel, not all who enter the sales funnel will reemerge out from the other end.
If you already have a freelance business or a remote gig that generates passive income, you can skip those first few steps and just take your work on the road. Alternatively, if you have some cash saved up, you can buy an established online business and get a jump-start. Websites like Flippa make it easy to find online businesses that are for sale and how much revenue they generate. Successful digital nomads are a diverse group consisting of both people who own their own companies and others who seek out potential clients online or work random jobs on the road as they move around.
I spent 3 weeks in Belgrade (July 2019) to visit a friend who relocated. To be honest, while i've traveled somewhat extensively, and leave the USA on average three times per year, I had no idea what to expect in Serbia (Belgrade). I'd never been to Eastern Europe, let alone the Balkans. Overall, I was pleasantly surprised at how incredibly friendly just about everyone was. Everyone spoke english everywhere I went: cafes, restaurants, supermarket, taxis, shops, etc. My friend has very small children, and Belgrade is FULL of parks. The parks are routinely teeming with parents, as it seems there's some sort of a baby boom going on there. I was able to easily strike up friendly conversation with locals, who were extremely cordial. Even though I was there to visit friends, I spent the majority of my time alone exploring. I stayed in the city center, close to Republic Square. From there I could walk just about anywhere; the river, the mall on the other side of the river, waterfront, the old fort, etc. Taxis were extremely cheap, but often I just preferred to walk, even to Vracar from where I was in Venac , which is about a 30 minute walk, just because it was nice to experience Belgrade and people watch along the way. The AirBnb I rented had a functioning kitchen, and food in the supermarket is pretty cheap, but so is eating out (by American standards). I routinely had lunch or dinner with a drink, coffee and desert for anywhere from $11-18USD on average. I chose mostly to sit at any one of the countless open air cafe/restaurants twice a day, because it was so worth it. Is Belgrade the most exciting place on the planet? Probably not. At the same time, it's not boring either. I ended up loving the place. Between the people, the fact that I felt completely safe walking around by myself past midnight on many occasions, the great food, and typically European feel, I would definitely recommend Belgrade. Especially if you're not on a London/Paris budget, but want to experience Europe. People are much nicer also.
Of course, regardless of how they enter into your funnel, your goal as a marketer is to move them through the multiple stages that will take them from prospect to buyer. And once they're aware of you, you need to build their interest. To do this, you need to establish a relationship with the customer. You might have enticed them with a great offer (lead magnet) to grab their email address, but actually moving them through the funnel is a far greater challenge.
What is Google funnel
How do you sell art to someone
You probably visit at least a few sites that are relevant to your business on a regular basis, so why not join the conversation? Commenting doesn’t necessarily provide an immediate boost to referral traffic right away, but making a name for yourself by providing insightful, thought-provoking comments on industry blogs and sites is a great way to get your name out there – which can subsequently result in driving more traffic to your own site. Just remember that, as with guest posting, quality and relevance are key – you should be engaging with other people in your niche, not dropping spam links on unrelated websites.
How do you promote your website
You ever hear that phrase, “It’s easier sell gold than it is to sell shit”? No website starts out as minted gold right off the bat, so make sure you’re not trying to peddle, well…you know. In the beginning, a lot of websites try to create useful content on their blog for their audience but end up churning out all the same 500-1,000-word articles offering the 10 quick steps to achieving xyz. Not only is there no shortage of that content, but recent blogging statistics show it’s the last thing that’s going to make you stand out from the crowd and make a lasting impression.
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Brian, I’ve drunk your Kool aid! Thank you for honesty and transparency – it really gives me hope. Quick question: I am beyond passionate about a niche (UFOs, extraterrestrials, free energy) and know in my bones that an authority site is a long term opportunity. The problem today is that not many products are attached to this niche and so it becomes a subscriber / info product play. However, after 25+ years as an entrepreneur with a financial background and marketing MBA, am I Internet naive to believe that my passion and creativity will win profitability in the end? The target audience is highly passionate too. Feedback?