One of the core concepts in the digital marketing industry is the sales funnel. While odd sounding at first, this single core concept can take a business from virtually non-existent and unknown to multi-million-dollar marketing machine with mass saturation, seemingly overnight. In fact, there are skilled practitioners who have built a career around implementing this single concept in business.
The final stage of the sales funnel is the action that you're intending them to perform. In most cases this is the purchase. Again, how well you move them through the various stages is going to set you up with a specific conversion for this action. For example, if 100 people click on your offer and 10 people enter your sales funnel but only purchase people purchase, then you have a 2 percent conversion.
So, Brie, she is in my mastermind and she built a funnel sales funnel. A webinar funnel that leads to her program that she’s selling called Cashflow Day. It’s about a $300 program and she’s been struggling with feeling like is it working, is it not working? And it’s funny because I keep telling her it’s working, but for some reason, she didn’t believe me.
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Once you’ve figured out what skills you have that will enable you to work remotely, you need to find a job. Arguably the easiest way to do this is to scour remote specific job sites. Luckily, there are now tons of sites online like We Work Remotely and RemoteOk that post only jobs that are remote or location independent. Check out UpWork, formerly known as ODesk, to find freelance gigs for everything from virtual assistants and photographers to accountants and consultants.
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Most people stop at features versus benefits but there’s actually a third step. And the third step is meaning. And that is writing about why those benefits matter. So if you’re talking about doing a real estate course the features might be eight modules workbooks some video lessons. Maybe a call the benefits might be that they can get their real estate business up in 30 days or less. It might mean they can get more leads. They can close their first deal… Those are the benefits. The results. But why is that meaningful to a real estate agent? Maybe it’s meaningful because they want to take a family vacation or because they want to help put their kid through college.
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Certain destinations are among the more popular locations for digital nomads, including Chiang Mai, Thailand, Colombia, Mexico and Bali due to a low cost of living and reasonably high quality of life.  For example, the town of Ubud in Bali became popular among digital nomads after the installation of fiber-optic communication for Internet access. Other cities include Tallinn, Tarifa, Bansko and Tbilisi due to critical mass and greater acceptance of the digital nomad lifestyle as well a relatively lower cost of living. Cities that have a higher cost of living exist for digital nomads, include Singapore and Oslo. Other notable movements loosely related to digital nomads rising in popularity include Vandwelling. Due to the popularity, opportunities for people to live as a digital nomad in the area exist to facilitate this. In the United Kingdom, certain cities such as Bristol, Birmingham, and Brighton are popular. This is due to the lower cost of living compared to London. Organizations such as Innovation Birmingham exist to accommodate 90 technology companies.
The second thing that you want to do is you want to collect all the brand assets. You want to have an agreed upon. What fonts are we going to use, what colors are we going to use, what logos do we need for what products, you know, basically get all the brand assets together because you’re going to need them for the pages, the order forms, the ads, everything.
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But what I want to say to you, number one is this: manage your expectations. It is the best thing you can do for yourself and your clients. Manage your expectations, do the math and figure out if your funnel is really working or not. Because oftentimes your funnel is working. It’s the ad costs that aren’t. And if your funnel isn’t working, then you fix that and then try again. Thanks so much. Appreciate you guys. Talk soon.
This was very interesting. I run a website that promotes sports entertainment amongst teenagers who are graphic designers or video editors. The foundation is in place (Over 60 contributors) so my only focus is how to blog consistently about what goes on in the sports world with appeal to teenagers. I am confident i took a huge step today after learning these 4 steps!
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I always had a passion for travel, but that would not be the main reason for being digital nomadic. I currently have an office job thats getting me nowhere and not allowing me to build new skills (we’ve been under a freeze for 10 years) so if there’s no room for advancement, there’s no point in me being there. My salary is not high enough to stay afloat, and I already have established other streams of income, including freelance writing. I have a travel blog which I started about 6 months ago, and have worked on monetizing it with Google adsense and affiliate links. I have submitted some of my recent travel articles to some magazines, and hopefully they will get published. Eventually I hope to be able to take up travel writing/blogging full time and leave that dead-end office job!
Still, passive income involves a lot of pain. No, I'm not talking about joining some get-rich-quick system by some raving internet marketer "who did it so you can do it too." Don't buy into the hype. If you've already had a fast one pulled on you, then I apologize. One bad apple certainly can spoil the bunch. And although some internet marketers aren't entirely ethical, not all of them are like that.
However, this isn't about some simple vacation . This isn't about taking a temporary reprieve from your obligations and setting out for a few days or even a few weeks. True freedom resides in being able to travel the world by becoming a digital nomad, having no boundaries or borders to abide to, while being able to live and work from anywhere in the world. To most, that is the ultimate goal -- the pinnacle in life.