It’s not enough to produce great content and hope that people find it – you have to be proactive. One of the best ways to increase traffic to your website is to use social media channels to promote your content. Twitter is ideal for short, snappy (and tempting) links, whereas Google+ promotion can help your site show up in personalized search results and seems especially effective in B2B niches. If you’re a B2C product company, you might find great traction with image-heavy social sites like Pinterest and Instagram. Here's more advice on making the most of social media marketing.


Thanks for sharing these great tips last August! I’ve recently adopted them and I have a question (that’s kind of connected to the last post): how important would promoting content be when using this strategy? For example, through Google Adwords. As I guess that would depend on the circumstances, but I am trying to discover if there’s a ‘formula’ here. Thanks in advance!

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I feel I have great content…but most of it is within my email marketing campaign instead of my blogs. I’ve used my blogs to include links to my email marketing campaigns to lead to my product. In your opinion, should my blog content be the priority? I find my marketing emails sound more like a blog than just a “tip” or a reason to grab people to my list.

How do I build a sales funnel


Thank you Brian. I am so brand spanking new to all this and i am really struggling with understanding it all. I have tried to read so many thing to help my website and this was the first article to really make sense however Being an urban, street menswear online store i feel like my niche is too broad?.. Ahh Feel like I am drowning maybe I need to do your course! Thanks again for the read I will be doing a lot more thats for sure

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To better understand the concept of a sales funnel and just how you can implement it in your own business, let's look at the following image from Shutterstock. On the left side of the image, you see a magnet. That magnet is attracting customers, which happens a number of ways. From blogging to social media to paid ads and everything in between, how the visitors arrive to your website has some impact on the success of your funnel. 

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I think airfare and other travel expenses will cost me around 3k total if I buy now so that leaves me with 12k to stretch over 11 months. I would prefer to stay in the same location as long as possible as to limit traveling expenses and keep my focus on web development. My hope is that by the end of 2020 I will have built an online presence that will allow me to sustain this lifestyle. Or maybe I will have developed either my coding or graphic design skills enough to land a remote job and continue traveling. At the very least hopefully I will have enough skills to get a job back in the US and return to the rat race.

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So by February of 2020 I'll have 15k saved up. My plan is to spend February through May in Mexico. This whole time I will be focusing on a few websites I'd like to build, learning Spanish, and surfing. And I'll do a little exploring on the weekends. From May to November I want to be in SE Asia (Bali and Thailand most likely). Here I'll be continuing web development, learning a new language and surfing. And of course some exploring when time permits.

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Many digital nomads tend to come from more developed nations with passports allowing a greater degree of freedom of travel. As a result, many tend to travel on a tourist visa.[29] While it is technically illegal for a digital nomad to work in a country on a tourist visa, many digital nomads tend to reside in locations with a lower cost of living while working remotely on projects outside their country of residence. In most countries, as long as the nomad is discreet and is not taking a job away from a local person, the authorities will turn a blind eye to nomad work. Visa runs are also often common in the digital nomad community. Some nomads have also attempted to legalize their stay by taking up part-time jobs in teaching English as well as taking university courses in their host country. In addition, digital nomads are often using their status as permanent travelers to escape the tax liability in their home countries without, however, immigrating to the tax system of another country.[30] Nevertheless, this practice is considered controversial amongst digital nomads.
In fact, you should be spending a lot of time figuring out what the best way is to promote your content—I try to live by the 80/20 rule. I spend 80% of my time distributing my content, or figuring out the best way to promote it, and only 20% on the actual writing. Obviously, the quality of the writing is important, but it doesn’t matter how good it is if you aren’t spending the time to get it out there.
Great article. My site has been up for several years now but I rebranded and switched from Blogger to WordPress about a year ago because I was told the reason why my traffic is so low is because I was using the wrong platform. I still haven’t seen an increase in my traffic and am very frustrated. I write in the health, fitness and parenting niche and I have over 30 experts that write for me, but I still don’t have the page views I would like. My paychecks are small and I am very frustrated. How do I find out what influencers in my niche are talking about and what they would like to share? I read tons of blogs, but most of them just review products or write about their kids, not a whole lot of similar articles. Where do I begin to find sharable content in my niche?

What is a share funnel


Brian, I’ve drunk your Kool aid! Thank you for honesty and transparency – it really gives me hope. Quick question: I am beyond passionate about a niche (UFOs, extraterrestrials, free energy) and know in my bones that an authority site is a long term opportunity. The problem today is that not many products are attached to this niche and so it becomes a subscriber / info product play. However, after 25+ years as an entrepreneur with a financial background and marketing MBA, am I Internet naive to believe that my passion and creativity will win profitability in the end? The target audience is highly passionate too. Feedback?

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