The second thing that you want to do is you want to collect all the brand assets. You want to have an agreed upon. What fonts are we going to use, what colors are we going to use, what logos do we need for what products, you know, basically get all the brand assets together because you’re going to need them for the pages, the order forms, the ads, everything.

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Once the prospect is in the proverbial funnel, you've peaked their awareness. That's the first stage of the funnel. However, getting a prospect aware of you is no simple feat. Depending upon how they've arrived to your website (organically or through a paid ad), those customers might view your funnel differently and your opt-in rates will vary significantly. 

If you haven’t used software like BuzzSumo to check out what your competitors are up to, you’re at a huge disadvantage. These services aggregate the social performance of specific sites and content to provide you with an at-a-glance view of what topics are resonating with readers and, most importantly, making the rounds on social media. Find out what people are reading (and talking about), and emulate that kind of content to bring traffic to your website.

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Now, the first page in the funnel is going to be the squeeze page. That’s going to be the page where you give away something for free. So in that first box, just write “FREE” and then the box right next to it, put one box to the right. That’s going to be the offer. That’s the thing that you sell after they opt-in right? You give them something for free and then you’re like, ah, awesome. Okay, here is a $27 course. So in that second box, write $27. Now a lot of people who work with me, or if you know Russell and you’re in the funnel world, you know that when you get somebody to say yes to something like a workshop or a course for $27, you’re leaving money on the table.

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If you’ve been on LinkedIn recently, you’ll know that native video is killing it. However, long-form text posts with a clever hook do really well too. LinkedIn can be a great place to connect with others and engage on content that interests you, while posting about interesting a creative content that you think your network will be interested in. You have to make sure your posts are link-free – but you can leave a link to your content in the first comment.

Who created the sales funnel


The final stage of the sales funnel is the action that you're intending them to perform. In most cases this is the purchase. Again, how well you move them through the various stages is going to set you up with a specific conversion for this action. For example, if 100 people click on your offer and 10 people enter your sales funnel but only purchase people purchase, then you have a 2 percent conversion. 

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Now, here’s where we do the math. You want to figure out if your funnel is going to be profitable, you need to understand what is “normal.” And I put normal in quotes because for every industry it’s a little bit different. And eventually ,you’re going to have benchmarks for yourself. You’re going to know what your normal is and then you can compare yourself against yourself. But when you’re just getting started, you might not have any stats. So I’m going to give them to you. So in the first box, I’m going to tell you that it’s pretty normal to have somewhere between a 20% to 30% optin rate.

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You have also mentioned Quuu for article sharing and driving traffic. I have been using Quuu for quite sometime now and I don’t think they’re worth it. While the content does get shared a lot, there are hardly any clicks to the site. Even the clicks that are there, average time is like 0.02 seconds compared to more than 2 minutes for other sources of traffic on my website. I have heard a few guys having a similar experience with Quuu and so, I thought should let you know.

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There is a growing need for virtual assistants and it’s a great place to get started. Essentially you can perform the role of a personal assistant or secretary for people around the world who require assistance with general admin who doesn’t require you face-to-face. This commonly involves scheduling, itinerary organizing and day-to-day appointment reservations and bookings. The pay is decent and differs from client to client but people often assist a few clients as it is generally not considered a full-time gig. 

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Another great way to get your foot in the door of the freelance world is proofreading. There is so much written content being produced and released daily which means the pool for work is only increasing, which is great. You’ll be primarily looking out for spelling and grammar issues and sometimes content. It’s not for everyone but if you enjoy reading up on loads of different and interesting things you might as well get paid for it.

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Virtually anyone can attempt to live the digital nomad life, though certain groups are more representative in the community. These groups include younger people, entrepreneurs, refugees, nomads overall, people from well to do nations, and more.[22] Digital nomads have been said to be inspired by Tim Ferriss' The 4-Hour Workweek, David Allen's Getting Things Done methodology, and the work of Mark Manson.[23][24]

Hi Brian, I’m so glad I found Backlinko! I’m downloading all the free guides you’re offering and taking notes. I started a blog last year, and I’ll just call it my “learning blog.” You help me understand that I need to change how I think about content creation (think keyword and topic, research it, THEN create content). So that will be the first strategy I implement for the new blog I plan on launching in the fall.

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So many great tips! There are a couple of things I’ve implemented recently to try and boost traffic. One is to make a pdf version of my post that people can download. It’s a great way to build a list:) Another way is to make a podcast out of my post. I can then take a snippet of it and place it on my Facebook page as well as syndicate it. As far as video I’ve started to create a video with just a few key points from the post. The suggestion about going back to past articles is a tip I am definitely going to use especially since long-form content is so important. Thanks!

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Because your site likely has a really low score, you’ll want to start targeting relevant keywords and phrases—but don’t go for the big ones like “business ideas” because you’ll have an incredibly hard time ranking for those top-level keyword phrases. Instead, aim for long-tail keyword phrases, like “monthly web hosting plans” and you'll have a better chance at ranking—fun fact: that’s a real example of a long-tail keyword I use for my blog.
Secondly, when you’re starting out with copywriting, you don’t have to start from scratch. I recommend that you start to gather a bunch of swipe files. So you look up things like in your junk mail when the mail comes. Grab the headlines. Grab the things that catch your eye and catch your attention. The same thing goes for ads on Facebook or sales letters other funnels that you’re in.

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Digital nomads tend to travel while they continue to work with clients or employers.[10] This sort of lifestyle may present challenges such as maintaining international health insurance with coverage globally, abiding by different local laws and sometimes obtaining work visas, and maintaining long-distance relationships with friends and family back home.[11] In some cases, the digital nomad lifestyle leads to misunderstanding and miscommunication between digital nomads and their clients or employers.[12] Other challenges may also include time zone differences, the difficulty of finding a reliable connection to the internet, and the absence of delineation between work and leisure time.[13][8] Services such as PayPal are popular among digital nomads.[4] Skype is also a common tool for people to use to communicate through voice, text, and video chat across long distances.[4] YouTube has also been used by digital nomads as a means by which to earn revenue without having to have a central workplace or living space.[4] An important step in being a digital nomad is ensuring that all relevant documentation (such as visas and passports) is kept up to date. If you do not, it can lead to legal difficulties when traveling abroad.[14] A solid grasp of any official languages of the countries you are visiting is also important, as a lack thereof can prevent a person from engaging with the locals. It also creates the risk of complication if you have to go to the hospital.[14]
The second thing that you want to do is you want to collect all the brand assets. You want to have an agreed upon. What fonts are we going to use, what colors are we going to use, what logos do we need for what products, you know, basically get all the brand assets together because you’re going to need them for the pages, the order forms, the ads, everything.

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However, as modern society has dawned, and the proverbial rat race has gripped most in a state of the survival of the fittest, and the hedonistic pleasures and impulses to satisfy our sudden urges to keep up with the Jones' have amplified with each passing decade, the ensuing Hedonic Treadmill has stifled and suffocated most that dream of greener pastures and a life of leisure.

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The characteristic that all digital nomads have in common is that they usually spend several months abroad each year, are constantly on the move, and earn an income while working online. A digital nomad can easily make an income of $12,000 per year and live a nice, cushy lifestyle in countries like Thailand or Bali in South East Asia. Take that same digital nomad to London, Paris, or Sydney, and that’s not going to work out so well. Location independence means nomads have true freedom thanks to healthy incomes that allow them to run their business from any city on the planet, even from the most expensive ones.

Everyone needs social media marketing these days. You can easily earn a substantial living by assisting people with their social media marketing efforts. That's especially true if you're traveling around in less-expensive countries where the cost-of-living is generally lower. However, you will need to know what you're doing if you're looking to help others with their social media efforts. But, finding clients shouldn't be too arduous.

What is sales funnel copywriting


However, as modern society has dawned, and the proverbial rat race has gripped most in a state of the survival of the fittest, and the hedonistic pleasures and impulses to satisfy our sudden urges to keep up with the Jones' have amplified with each passing decade, the ensuing Hedonic Treadmill has stifled and suffocated most that dream of greener pastures and a life of leisure.

However, as modern society has dawned, and the proverbial rat race has gripped most in a state of the survival of the fittest, and the hedonistic pleasures and impulses to satisfy our sudden urges to keep up with the Jones' have amplified with each passing decade, the ensuing Hedonic Treadmill has stifled and suffocated most that dream of greener pastures and a life of leisure.

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If I had tried to build a location independent business back home in Germany instead of South Africa the salaries would have been way too tempting and I would probably have a 9-5 job in the tourism industry right now. In Cape Town, where I lived at that time, I needed less money to enjoy a good quality of life. That’s why it can give you extra motivation to build a location independent business abroad where you can enjoy a better quality of life on a lower salary than in your home country.

What is website traffic


It may seem a bit overwhelming to think about teaching a course, but boil it down to one simple question: what does your audience want to know? Tackle it from the same angle as any of your articles, comments, or blog content by providing useful and in-depth content that your audience wants. What problems are your audience having? Teach them how to solve them, and as a result of launching an online course, you'll likely begin to field offers and requests for other types of work from home services like coaching, consulting and advising as your audience & authority grow. Plus, this can be a phenomenal way to make money blogging in a much more passive capacity.

What is funnel strategy


However, this isn't about some simple vacation . This isn't about taking a temporary reprieve from your obligations and setting out for a few days or even a few weeks. True freedom resides in being able to travel the world by becoming a digital nomad, having no boundaries or borders to abide to, while being able to live and work from anywhere in the world. To most, that is the ultimate goal -- the pinnacle in life.
Hi Brian! Very good and exactly what I was looking for. I have a problem though, we are creating the first video editing software that edits video WHILE FILMING. We are video geeks with a lot of experience, however we are trying to appeal to GoPro users and video tutorial makers but we have little knowledge in that field. Any suggestions on how we write about that if we have no idea about the space?
Brian, I’ve drunk your Kool aid! Thank you for honesty and transparency – it really gives me hope. Quick question: I am beyond passionate about a niche (UFOs, extraterrestrials, free energy) and know in my bones that an authority site is a long term opportunity. The problem today is that not many products are attached to this niche and so it becomes a subscriber / info product play. However, after 25+ years as an entrepreneur with a financial background and marketing MBA, am I Internet naive to believe that my passion and creativity will win profitability in the end? The target audience is highly passionate too. Feedback?

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